Friday, February 10, 2012

1978 Mercury Full-Sizes

Here comes the end of the road for the big Mercury. Nineteen seventy-nine would see their boxy, downsized successors being introduced.

Mercury's 1978 full-size range includes three lines: Mercury Marquis, Mercury Marquis Brougham and Mercury Grand Marquis.


Mercury Marquis
Virtually unchanged since 1975, the Marquis should soon find a downsized successor - despite Ford’s previous announcement that it would not reduce the size of its cars. This year, all models except for the Grand Marquis are fitted with a smaller 5.8-litre engine as standard equipment, though it is desperately short in horsepower to move these heavy cars.
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Introduction: 1972. Construction: body on separate chassis. Engine: water-cooled V-8, 5.8-litre, 145 hp, mounted at the front. Optional engines: V-8, 6.6-litre, 160 hp; V-8, 7.5-litre, 202 hp. Transmission: to the rear wheels through a three-speed automatic gearbox. Suspension: independent at the front, rigid axle at the rear. Brakes: hydraulic, to disk on front wheels, drums on rear wheels, with servo. Length: 577 cm (station wagon), 582 cm (coupe and sedan). Top speed: 160 kph. Range: four-door pillared hardtop sedan, two-door hardtop coupe, four-door station wagon, four-door “Colony Park” station wagon.


Mercury Marquis Brougham
A tasteful yet cheaper alternative to the expensive Lincoln Continental, the Marquis Brougham adds to the Marquis’ standard equipment such niceties as a vinyl roof, power windows, rear fender skirts and an electric clock.
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Introduction: 1972. Construction: body on separate chassis. Engine: water-cooled V-8, 5.8-litre, 145 hp, mounted at the front. Optional engines: V-8, 6.6-litre, 160 hp; V-8, 7.5-litre, 202 hp. Transmission: to the rear wheels through a three-speed automatic gearbox. Suspension: independent at the front, rigid axle at the rear. Brakes: hydraulic, to disk on front wheels, drums on rear wheels, with servo. Length: 582 cm. Top speed: 160 kph. Range: four-door pillared hardtop sedan, two-door hardtop coupe.


Mercury Grand Marquis
The Grand Marquis is Mercury’s most prestigious model. A large 7.5-litre engine, tinted glass and lounge seats with dual armrests in leather or combined leather-velour are all standard.
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Introduction: 1972 for this generation of Mercury full-sizes, 1974 for the Grand Marquis. Construction: body on separate chassis. Engine: water-cooled V-8, 7.5-litre, 202 hp, mounted at the front. Transmission: to the rear wheels through a three-speed automatic gearbox. Suspension: independent at the front, rigid axle at the rear. Brakes: hydraulic, to disk on front wheels, drums on rear wheels, with servo. Length: 582 cm. Top speed: 190 kph. Range: four-door pillared hardtop sedan, two-door hardtop coupe.


Any mistake you’ve just spotted? A detail to add? A suggestion? Don’t hesitate to leave a comment!

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